And the Winner is… NURHI Project Surprises Radio Listener
22 Jun 2012
Fatima Adebola Sanusi, a hairdresser from Gwarimpa recently received an unexpected surprise when claiming her Second Chance radio program prize in Abuja, Nigeria. JHU∙CCP’s own Global Compliance Officer, Sunanda Holmes, joined by Babafunke Fagbemi and Nike Ayodele of the Center for Communication Programs Nigeria, personally handed over her reward.
Fatima was one of five randomly selected winners who correctly answered the question of the week, about family planning information, posed on the Nigerian Urban Reproductive Health Initiative’s (NURHI) Second Chance radio program.
Second Chance is part of the ‘Get It Together’ campaign that encourages all Nigerians to KNOW the facts about family planning, TALK to their partner, and GO for services. Each of the 26 radio program episodes features a friendly host and hostess, drama, talk, music, comedy elements, vox pop, testimonials and an expert corner where listeners’ questions are answered.
Since winning her prize Fatima has already become a fan of the Get it Together- FCT Facebook page and sent a message of appreciation to the project staff.
NURHI is a five-year project (2009-2014) funded by the Bill and Melinda Gates Foundation to improve access to and demand for modern contraceptives, with a focus on the urban poor. Managed by CCP, NURHI utilizes a strategic combination of service delivery, communication, and advocacy inputs the project aims to increase demand for and supply of family planning, ultimately leading to long-term market-driven sustainability.