Now 80, Sabido began his career in EE decades ago when, as a television executive in Mexico, he wondered if the medium could be used to change people’s behavior for the better.
The 2018 International SBCC Summit closed Friday with excitement and inspiration and a commitment to do even better in the future to improve people’s lives around the world.
The same phone technology that allows us to “press 1 to make a same-day appointment” can be used to get spouses in Africa to talk to each other about family planning and increase the use of modern contraception.
Hailed by critics and viewers alike, the Pakistani television drama Sammi was called a “stand out” by the English-Language publication The News on Sunday, while the website Hip In Pakistan called it the show “no one should miss.” But this popular series was more than
Personal stories are powerful. They can open new worlds and ideas, move people on issues they’d never considered and, ultimately, change behaviors. The newest tool from the Johns Hopkins Center for Communication Programs (CCP), produced by the Health Communication Capacity Collaborative (HC3) project, harnesses this
It doesn’t seem like the catchiest title, but a song called “1-800-273-8255” is a hit. The numbers are more than a random string of digits: 1-800-273-8255 is the actual phone number for the National Suicide Prevention Lifeline. And, thanks to the song, people are calling
CCP is generating demand among youth for family planning methods and services in the Democratic Republic of Congo (DRC) by helping give voice to young people who have stories to tell and advice to share with their peers, their parents and health providers. Until now,
Entertainment education (EE) is an approach to social and behavior change communication (SBCC) where health and social messages are purposefully incorporated into entertaining programming. Today we’re celebrating radio, one of the most popular and powerful EE mediums. Radio remains one of the most accessed platforms
It’s not often that I have the opportunity to do something that has never been done before. But I got that chance earlier this month when I was asked to assist in the development of Pakistan’s first college course on Entertainment Education (EE) for Social
Does the saying “a rising tide lifts all boats” apply when it comes to health? This has been a key question in SBCC program design. For years, public health professionals believed that programs designed for the general population would equally benefit marginalized or disadvantaged groups,
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