To address WASH and nutrition in key states, the project conducted a literature review to understand current statistics and local approaches. Then, ROSHNI held key informant interviews and focus group discussions. The interviews and discussions with stakeholders helped the project obtain information on the specific local context. ROSHNI’s content analysis of more than 500 national and state-level communication materials led the project to identify materials that could be adapted for use in a new strategy. The project’s analysis also identified gaps in materials which would require development and testing. ROSHNI then developed an evidence-based communication strategy for implementing an integrated WASH and nutrition project.