Making Vaccines the New Social Norm
In a commentary published in Global Health Now, CCP’s Susan Krenn talks about the need to quickly improve COVID-19 vaccine acceptance and the dire consequences of failing to do so.
In a commentary published in Global Health Now, CCP’s Susan Krenn talks about the need to quickly improve COVID-19 vaccine acceptance and the dire consequences of failing to do so.
When Guinea identified an Ebola outbreak, within days CCP hit the airwaves with messaging on how Guineans could protect themselves from the disease and highlighting the importance of the Ebola vaccine.
In rural Ghana, places where there aren’t even radio signals, CCP relies on people whose homes are outfitted with loudspeakers and microphones to share COVID-19 messages with the community.
The Johns Hopkins Center for Communication Programs just released a “Trending Topic” to help address vaccine hesitancy, which in 2019 the World Health Organization declared one of the top 10 threats to public health. Vaccines are a critical piece toward ending the COVID-19 pandemic.
The percentage of people globally who say they will get a COVID-19 vaccine has fallen in recent weeks, even as tens of millions of doses have been administered around the world, new survey data disseminated by CCP suggests.
Lisa Cobb, one of the authors of CCP’s new social norm tool, sits down with CCP’s Stephanie Desmon to discuss the importance of understanding social norms in creating behavior change.
Ivorians interviewed in late 2020 say the threat of becoming sick from COVID-19 is low or gone entirely and they mock the need for masks. This concerns public health officials worried about a new wave of disease.
New data show that 62 percent of Americans would get a COVID-19 vaccine. That’s not nearly enough to stop the spread of the disease. Public health officials should focus communication efforts on the roughly 20 percent on the fence.
CCP’s Anna McCartney-Melstad’s move from Africa to Fiji turned into an unimaginable odyssey thanks to COVID-19. The trip took four months, a dozen COVID tests and quarantine under armed guard.
CCP’s Stephanie Desmon talks to Nick Moran about how he shifted the Johns Hopkins Bloomberg School of Public Health’s social media tone during the deadly COVID-19 pandemic, using humor and irreverence to inspire potentially lifesaving behaviors.
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