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“With these two new organizations, we can ensure that the successes in family planning are sustainable long into the future,” says CCP’s Alice Payne Merritt.
Family planning clients in Indonesia who were counseled about contraception using a tablet-based application were far more likely to still be using that new method a year later, new CCP research suggests.
Behavioral economics is a rapidly growing area of study rooted in psychology, economics and behavioral sciences. A driving force behind the growth of behavioral economics has been its recent application to behaviors that affect health. The standard economic model assumes that people always make decisions