In February 2012 the Nigerian Urban Reproductive Health Initiative (NURHI) will launch three 26-episode radio drama magazine programs in Kaduna, Abuja, Ilorin and Ibadan to motivate wider acceptance of family planning and to inform Nigerians of the benefits of modern family planning/child spacing. The programs are in Yoruba, Hausa and Pidgin English languages.
Each of the 26 radio program episodes features a friendly host and hostess, drama, talk, music, comedy elements, vox pop, testimonials, and an expert corner where listeners’ questions are answered. Listeners will compete for gifts by correctly answering weekly quiz questions via SMS. The program promises to be entertaining, full of surprises, educative with lots of fun.
The radio dramas are part of the Get It Together campaign which encourages all Nigerians to KNOW the facts about family planning, TALK to their partner, and GO for services.
The upcoming programming schedules are as follows:
Komin Nisan Jifa – Beginning on February 5, 2012 the Hausa program will air on Alheri 97.7 FM in Kaduna every Sunday from 5:00 to 5:30 PM.
Second Chance – Beginning on February 2, 2012 the Pidgin program will air on Wazobia 99.5 FM in Abuja every Thursday 4:30 to 5:00pm.
Ireti Eda – Beginning on February 1, 2012 the Yoruba program will air on Splash 105.5 FM in Ibadan every Wednesday from 4.00 to 4.30 pm. Beginning on February 4, 2012 the Yoruba program will air on Midland 99.0 FM in Ilorin every Saturday from 5:30 to 6:00pm.
Radio listeners can check out what everyone is saying about the programs and add their comments on their respective Facebook pages: Get It Together –Ibadan, Get It Together –Ilorin, Get It Together –Kaduna, Get It Together –FCT, as well as on the page for NURHI.
NURHI is a five-year project (2009-2014) designed to increase use of modern contraceptive methods in the six Nigerian cities of Abuja, Benin, Ibadan, Ilorin, Kaduna and Zaria, with a focus on the urban poor. Through a strategic combination of service delivery, communication, and advocacy inputs the NURHI project aims to increase demand for and supply of family planning, ultimately leading to long-term market-driven sustainability. Family planning is a key intervention in reducing maternal deaths and achieving national development.