Applications are now open for the Johns Hopkins Center for Communication Programs’ Leadership in Strategic Communication Workshop (LSCW) to be held July 8-27 in Baltimore.
This three-week hands-on workshop is designed to hone participants’ communication skills in order to become stronger, more effective leaders in public health and development programs that create the kind of social and behavior change that saves lives. Led by a distinguished faculty of public health, policy and development experts, the workshop has been described as a transformative experience, designed for versatile, dynamic individuals who seek to lead within and beyond their organizations.
Since the first leadership workshop was help more than 30 years ago, more than 5,000 people from 100 countries around the world have attended. Past participants have gone on to become country presidents, ministers of health, USAID mission directors, and other leaders in government, public health, global development, medicine and communication.
“The workshop set me up for a career I have come to enjoy – using evidence from research to design programs that help people adopt and maintain healthier practices and behaviors,” says Thomas Ofem, a senior technical advisor for CCP in Malawi who participated in the workshop in 2003. “This workshop also makes you challenge most of the views you already hold about life. Because participants come from diverse cultures and backgrounds, your worldview not only expands, it changes for good.”
Workshop participants don’t just get practical, accelerated lessons on communication theory, design and measurement strategies. They use those ideas during the hands-on component of the workshop that has them creating strategic communication campaigns from scratch.
They are designed for a variety of professionals including leaders of social and behavior change communication projects; global health and development program manage; USAID mission staff; senior and mid-level officials in ministries of health, finance, and other departments related to health and global development; and development professionals working in social and behavior change communication, knowledge management and other areas of communication seeking to understand CCP’s approach to program design, implementation and evaluation.
“It helped me to develop further as a professional that works across continents and cultures,” says Claire Slesinski, project manager of the Salud Urbana en América Latina (SALURBAL) research project at the Drexel Urban Health Collaborative, who participated in the 2015 workshop. “The leadership skills taught during the workshop also helped me to expand my thinking on what it is possible to achieve, and rethink and transform my own perceptions of my limitations as a person and professional.”
More details on the application process can be found here. Applications are due May 15.