Hailed by critics and viewers alike, the Pakistani television drama Sammi was called a “stand out” by the English-Language publication The News on Sunday, while the website Hip In Pakistan called it the show “no one should miss.” But this popular series was more than
It doesn’t seem like the catchiest title, but a song called “1-800-273-8255” is a hit. The numbers are more than a random string of digits: 1-800-273-8255 is the actual phone number for the National Suicide Prevention Lifeline. And, thanks to the song, people are calling
Entertainment education (EE) is an approach to social and behavior change communication (SBCC) where health and social messages are purposefully incorporated into entertaining programming. Today we’re celebrating radio, one of the most popular and powerful EE mediums. Radio remains one of the most accessed platforms
Does the saying “a rising tide lifts all boats” apply when it comes to health? This has been a key question in SBCC program design. For years, public health professionals believed that programs designed for the general population would equally benefit marginalized or disadvantaged groups,
Radio program in Malawi influences listeners to adopt HIV preventative behaviors A new study by researchers from the Johns Hopkins Bloomberg School of Public Health Center for Communication Programs (CCP) suggests that entertainment education can be used to reduce the risk of contracting HIV/AIDS in
Every Sunday, men and women across Côte d’Ivoire end the weekend by watching television. On March 16 a new television drama series joined the popular Sunday evening line up: Réseaux (“Networks” in English). Réseaux follows the story of Jean-Yves, a man in his mid-40s who is torn between
Researchers from the Johns Hopkins Bloomberg School of Public Health Center for Communication Programs (JHU∙CCP) have created a new instrument to measure children’s television program exposure and recall. The study examined the effect of Alam Simsim, the Egyptian version of the children’s educational television series
A new review by researchers from the Johns Hopkins Bloomberg School of Public Health Center for Communication Programs (JHU∙CCP) analyzes the presentations and discussions that took place during the Fifth International Conference on Entertainment Education (EE5) in New Delhi, India in November 2011 to understand
Artists, public health practitioners, communication professionals. Strange bedfellows? Perhaps, but all critical partners in entertainment education. Participants from across the entertainment education spectrum will come together at the 5th International Entertainment Education Conference (EE5), which runs from November 17-20 in New Delhi, India. EE5 will showcase
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