Study: Consider the Impact of Emotions When Designing Behavior Change Programs
To change bed net behaviors in Nigeria, new CCP research suggests it’s vital that communication programs engage on an emotional level.
To change bed net behaviors in Nigeria, new CCP research suggests it’s vital that communication programs engage on an emotional level.
“It’s a win for everyone, which has translated into the increased adoption of family planning services” says CCP’s Executive Director Susan Krenn.
“After four years of support, these states have now … taken full ownership for driving and implementing high-impact interventions to improve their respective family planning landscapes,” says CCP’s Victor Igharo, who directs The Challenge Initiative in Nigeria.
“Before now, women didn’t come for” prenatal care, says Hauwa’u Ango, the treasurer of the Ward Development Committee in Yarbese. “But now they are, and not only in Yarbese but even from [far-flung] villages.”
For World Tuberculosis Day, CCP’s Kanika Campbell talks with two leaders of a CCP-led campaign designed to help identify and treat more TB cases in Nigeria, which has the highest prevalence of the disease in Africa.
Using basic mobile phones, 60,000 Nigerians have dialed into a game where they can win points for their mastery of important maternal and child health information. This approach has drawn in a large number of men on a topic where it is often hard to engage them.
Susan Rich has been involved with the CCP-led Nigeria Urban Reproductive Health Initiative since it began 10 years ago. In this Q&A, she reflects on a decade of NURHI as it comes to an end.
Testing everyone for malaria who comes to the clinic with a fever could be a game changer for overburdened health systems dealing with malaria. A new testing protocol in Nigeria was developed by CCP.
Testing everyone for malaria who comes to the clinic with a fever could be a game changer for overburdened health systems dealing with malaria. A new testing protocol in Nigeria was developed by CCP.
“Ten years ago, we set off to make family planning a social norm in Nigeria,” says Susan Krenn, CCP’s executive director. “Not only have we achieved that hand-in-hand with our government partners, we celebrate the end of NURHI knowing that what we have started will continue on.”
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