Breakthrough ACTION’s impact was felt in family planning clinics, where women found less biased providers and stronger health systems, and in communities where health workers went door-to-door to improve health, nutrition and vaccination uptake, be it through one-on-one conversations, gatherings of pregnant women or couples or abuelas. It was felt in the halls of ministries of health, where the project’s evidence-based guidance and technical assistance and research helped solidify the key role social and behavior change plays in making lasting change.
In working to address seemingly intractable challenges, the CCP-led Breakthrough ACTION project worked with USAID missions and partners around the world to enable local governments and communities to improve health. In every initiative, communities came first; people came first. Breakthrough ACTION tapped into their lived experiences, understanding their needs, their ideas for what was necessary to thrive and helped put their concepts into practice.
Reached 2.6 million with the Proud Parents immunization and family planning campaign in Guinea
Worked with an interactive voice response platform in DRC that received 24.7 million calls
Trained 17,000 individuals to prevent, detect and respond to emerging infectious disease threats
Reached more than 1 billion people with COVID-19 prevention messages
More than doubled tuberculosis case findings through the Check Am O! campaign in Nigeria
Conducted 15 Malaria Behavior Surveys in 13 countries
Breakthrough ACTION focused on expanding connections between social and behavior change practitioners, strengthening their capacity in new approaches and setting the global agenda.
Published 30+ peer-reviewed manuscripts and submitted more than 20 others to contribute shaping global SBC practice and strengthening the evidence base
Collaborated with 126 organizations that invested their own resources to sustain SBC interventions
Worked with 639 local partners that adopted Breakthrough ACTION-supported tools and approaches
Every success story, every new piece of research helped make the case for social and behavior change, elevating its importance as a powerful tool for social and behavior change.
Strengthened SBC knowledge and skills by awarding 6,472 certificates through SBC Learning Central
Institutionalized the Relation Soignant-Soigné social and behavior change course in 21 universities in the Democratic Republic of the Congo, with enrollment at the University of Kinshasa increasing from 95 to 1,092
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